StartupResources.io — Issue #72
The newsletter is back to its normal Friday schedule, and I’m recovering a bit from last week’s Appsumo crunch. It was intense for me, with the busiest part being the first 24 hours after their newsletter went live on Wednesday last week, but funnily enough the most stressful part was actually the weekend before that, when the Appsumo folks did a “soft launch” of the sales page for CrankWheel following which a lot of vocal folks from the Appsumo community were commenting and asking a lot of questions and I had to deal with quite a lot of negative feedback. I’ll blog about this in a few weeks’ time.
By now, it’s more like a steady stream of support requests, at a significantly higher rate than we had before (maybe 20x) but most of them fairly straightforward to handle, and lots to learn from.
Unfortunately, all this extra work is still keeping me from finishing the second part of the $0 Subscription Startup Stack, but I’m more than half-way done writing, it so it’s coming soon.
Let’s do another quick survey. I was lucky enough that the good folks at Survicate let me have a subscription for free to use for these surveys! As before, just click the most relevant answer to submit your response.
Question: In the last couple of weeks, which role have you spent the largest part of your time on?
If you’re building a Chrome Extension, there’s a feature that not too many people know about that was introduced in Chrome 41, which allows you to set a URL that will be opened in a tab when users uninstall your extension. We’ve been using this in CrankWheel to show a very simple one-question survey (essentially, “how could we have served you better”), and it captures a lot of really useful feedback as well as occasionally alerting us to problems.
Tool of the week
I know some of the folks who work on this, as the team is based partly in Iceland, as well as in Norway and Cambridge, MA. The company is founded by Jon Stephenson von Tetzchner, who was one of the founders of Opera back in the day, and who wanted to go back to the vision of a browser for power users. It’s based on Chromium, but has a ton of customizable features that you might just love.
Tools I actually used recently
This is similar to Canva, only even quicker. Their pricing model is a bit different, too, instead of paying per download like Canva, it’s a monthly subscription. Lots included in their free plan. Oh, and Stencil is currently available on Appsumo for a brilliant lifetime price, I bought it myself a couple of days ago.
If you’re selling to SaaS companies, this can be a useful list for lead generation. You can filter and sort by growth, number of employees, location and more.
Tools discovered recently
Narrow auto-follows folks on Twitter, and auto-likes posts, based on analytics around which hashtags and keywords are performing best for you. This review gives some good insight. Seems affordable compared to similar tools.
Another free tool from Amplemarket, this one lets you upload a CSV file with emails and get a fully enriched lead list in your inbox with name, job title, LinkedIn profile, company name, employees and more.
Amazon is now in the low-price VPS space with prices starting at $5/month. Quality players like Linode have slightly a slightly better server for the same price, and I’m sure you can find cheaper, but I would tend to trust Amazon. They also have a ton of coverage with datacenters in 10 different countries, which may be appealing e.g. to folks in the APAC region.
This one has a very loyal following as a to-do list and task manager. You can collaborate with others, and they have apps for just about everything — iOS, Android, Chrome extension, you name it. I’m more of an OmniFocus kind of guy, but there are advantages to using something cloud based along with mobile apps.
Not cheap, but looks like a full-featured suite for A/B testing for those of us building apps.
Discounts for our Audience
Use coupon code SuR_Premium over at Logojoy to get 15% off a premium logo. I’ve been playing around with their editor, and it’s the best one I’ve tried so far. Lots of the automated suggestions are good, and then it lets you go quite far in customizing your logo. I’m about to order a logo there for a company I run with my spouse.
Articles for this week
This is a list of tools you can use to build a product without writing any code. Lots of interesting tools here.
This is a long article referencing slides from Unbounce’s CTA Conference, and bundling them into 63 ideas to try with your PPC traffic.
A thorough guide that teaches competitor keyword research.
Interesting points extracted in this LinkedIn post, and the full FB post by Udo Gollub is also worth a read. My favorite thought from reading this is, if you think of a job somebody is doing today, and you think maybe in 10 years time software will make that job disappear or have 90% fewer people doing it, how can you make that happen faster?
That’s it for this issue
Thanks for reading! I’ll be going back now to creating walkthrough videos of how to add CrankWheel to various CMSs and website builders. This was one of the most obvious needs that became apparent from doing the Appsumo launch so we’re doing a bunch of these this week and next. I find that a decent video is much less work to create than a decent written guide with screenshots, so that’s where I’m spending my time initially.
I’d love to hear more feeback on the newsletters. The short surveys folks have been responding to are helping me get a feel for the audience, so it’s tremendously helpful if you keep responding to those, but all your direct feedback by email or via Revue’s feedback tool is also really useful.
If you do software demos, or you have a need to show your customer work in progress, I’d recommend taking advantage of the $39 lifetime membership Appsumo deal for CrankWheel before it’s too late. At the time of writing it’s still available.
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